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Nasri Messarra

Associate Professor, Senior Expert in Digital Communication

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Category: Social Media

6 Common mistakes businesses make on Facebook

Posted on July 28, 2013May 6, 2023 by N.A.M.

Online Social Networks (OSN) are the new trend in marketing. Every business wants to be on Facebook but it all seems to be revolving around a single variable, the number of fans. The number of fans – even fake ones – seems to arouse entrepreneurs and business man and give them a (false) feeling of…

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New Facebook Insights

Posted on July 19, 2013May 6, 2023 by N.A.M.

New Facebook insights is currently rolling out for Beta users. Here are some screenshots:  

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Fake Spam Facebook Friends Hit the Lebanese market

Posted on July 9, 2013May 6, 2023 by N.A.M.

Kenza Cullen (Photo) and other lovely blondes and brunettes are trying to make friends with Lebanese facebookers. Unfortunately for you, Kenza Cullen is a fake person and this photo is the photo of Kenza Zouiten, a half Swedish, half Moroccan model. The idea is simple: people are more influenced by friends and acquaintances (strong and…

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Role Playing with YouTube Videos

Posted on July 1, 2013May 6, 2023 by N.A.M.

Exciting #innovation campaign on #youtube – "Safer London" – Role playing using videos – http://t.co/h5LuZHScei — Nasri Messarra (@nasrimessarra) July 1, 2013

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Writing Upside Down in Twitter, Facebook, Website, etc.

Posted on June 22, 2013May 6, 2023 by N.A.M.

If you ever need to do this, the short way is to go to http://toolsgeek.com/upsidedown.php, type, copy and paste the text anywhere else. For a detailed explanation of how this work, visit: http://www.howtogeek.com/howto/30197/ask-how-to-geek-how-do-you-make-upside-down-text/ This works perfectly on Facebook and Twitter (including their mobile apps) but will not work on all websites, especially if you’re using…

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Facebook pages Lebanese people like…

Posted on June 19, 2013May 6, 2023 by N.A.M.

Based on Social Bakers (www.socialbakers.com), the 10 pages with the highest number of Lebanese fans (as of June 19, 2013) are: Rank Page Lebanese Fans Total Fans 1 Texas HoldEm Poker 382,618 70,365,082 2 Master Chips 262,981 404,264 3   I dream of Lebanon 259,581 437,451 4   SAYFCO HOLDING 244,524 2,336,992 5   Nancy…

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Twitter Photoshop Templates (experimental)

Posted on May 29, 2013May 6, 2023 by N.A.M.

These templates will help you customize your background and your header photo on Twitter.   Click on the links to download templates: 201305-twitter-header-template   201305-twitter-background-template

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Facebook Photoshop Templates

Posted on May 29, 2013May 6, 2023 by N.A.M.

Click here for the updated template (May 2015) or continue reading   These templates will help you customize your Facebook profile or Facebook pages. Useful to have a picture-in-picture effect, a profile picture that completes the cover page photo, a profile picture that extends the cover photo or multiple profile pictures embedded within the cover…

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Is there a correlation between Women on Facebook and democracy?

Posted on May 21, 2013May 6, 2023 by N.A.M.

Abstract: We compare the democracy score and the gender ratio of different countries on Facebook and find a very strong correlation between the percentage of women on Facebook and democracy.   We use the gender data provided by the Facebook ads system for 11 countries: Lebanon, France, USA, KSA, Kuwait, Egypt, UAE, Italy, Sweden, UK…

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Facebook Lebanese population

Posted on May 21, 2013May 6, 2023 by N.A.M.

The below data was extracted from Facebook using the Facebook advertising tools. It has been compiled on May 2013. It is important to mention that the penetration ratio of the Lebanese population on Facebook is 116% the number of connected people. So, it is safe to assume that an important number of Facebook Lebanese profiles…

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