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Nasri Messarra

Associate Professor, Senior Expert in Digital Communication

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Category: Social Media

Google+ and YouTube Icon Photoshop Template

Posted on October 3, 2016May 6, 2023 by N.A.M.

Instructions: google-profile-photo-template

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Facebook Graph: See if a person liked your posts

Posted on May 4, 2016May 6, 2023 by N.A.M.

A quick tip to get the lists of posts (yours or someone else’s) a friend (or Facebook user) has liked: In the Facebook search bar, type: Posts by [your name] [Facebook user] likes

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Sample NodeXL Twitter Graphs (to do)

Posted on February 26, 2016May 6, 2023 by N.A.M.

Top retweeters of Wiam Wahhab by number of followers download NodeXL data for @wiamwahhab – 20162602 Twitter search for ???????? ????? NodeXL data for ?????? ?????20160226-search NodeXL Graph for ???? ?????? NodeXL data for ???? ?????? 20160202

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Types of Twitter Conversations

Posted on February 19, 2016May 6, 2023 by N.A.M.

Read the full articles of Marc A. Smith, Lee Rainie, Ben Shneiderman and Itai Himelboim here and  here. Images from the articles and from the NodeXL Graph Library: Polarized Crowd  

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Centrality in Social Networks

Posted on February 19, 2016May 6, 2023 by N.A.M.

A NodeXL example that shows the difference between Betweenness Centrality (at the center of the graph. Has control over the flow of information), Closeness Centrality (closeness to all conversations) and Eigenvector + Page Rank Centrality (the centrality of the people I’m connected to matters) Download here: NodeXL_Centrality (Excel file)

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Twitter double authentication and security via SMS

Posted on June 9, 2015May 6, 2023 by N.A.M.

A few months ago, I posted two tutorials about login approvals via SMS on Facebook and two-step verification on Google. In this walk through, you will find the steps required to do the same on Twitter. Once these steps are performed, a secret numeric code will be sent to your phone by text message (SMS)…

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Targeting cities or regions in Lebanon with Facebook ads

Posted on May 20, 2015May 6, 2023 by N.A.M.

Until recently, it was impossible to target organically regions or areas in Lebanon with Facebook ads. This feature is now available. In the screenshots below, I describe the new option and the one I was using and that I still use for political marketing (voters and users can use the Internet from work or home,…

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Targeting the competition on Facebook

Posted on May 20, 2015May 6, 2023 by N.A.M.

Choosing the right target population for your ads is at the heart of any good marketing strategy, especially viral marketing and influence marketing strategies. One Facebook advertising feature that very few community managers are aware of is the fact that you can target your competitors fans. This strategy can be used either to “convert” the…

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Facebook Photoshop Page Cover Template with Mobile Safe Area

Posted on April 29, 2015May 6, 2023 by N.A.M.

This is an update for my earlier post Facebook Photoshop Templates. I have created a new Adobe Photoshop Facebook Cover Template with an option to check how it will look on mobiles. The layers are described here:   Click on the photo to download the PSD in ZIP format: or click on this link

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Simple Walkthrough to Visualizing Twitter Data on NodeXL

Posted on April 22, 2015June 13, 2023 by N.A.M.

In this post, we will consider analyzing the Arabic hashtag  with NodeXL. If you’re searching for a Latin string or hashtag, go directly to step 3. 1- On some computers, searching for an non-Latin string may cause NodeXL to return a null result. The safest option is to convert the Arabic string to URL code….

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